Microsoft will introduce a search engine better than Google in six months in the United States and Britain followed by Europe, its European president said on Wednesday. “What we’re saying is that in six months’ time we’ll be more relevant in the U.S. market place than Google,” said Neil Holloway, Microsoft president for Europe, Middle East and Africa. But being good is not enough to win the hearts and minds of consumers already dedicated to another standard. Microsoft will put its search engine into its widely used communications tools Windows Messenger and Hotmail. “Integrating search into those other applications … makes it very seamless for people,” he said. Timing in Europe will be pegged to that in the United States. So we can expect another good search engine pretty soon, but I really don’t think it may be better than The Google. These aims mentioned by Holloway are kinda realistic, but they will not make MSN better than Google. May be they will display more accurate links, but the majority of people will be still using Google. We also can’t forget that Google’s developers are still comming out with new features, applications and services, last time with Google Video. For me, Google is still pretty clear no.1.
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